BE HONEST
even if it costs more than you want to pay.
TREAT PEOPLE WITH RESPECT
even if they don’t seem to deserve it.
FULFILL YOUR RESPONSIBILITIES
even when you could dodge them.
CARE ABOUT PEOPLE
even if you don’t know them.
BE FAIR
even when you have the power to take more than our share.
PLAY BY THE RULES
even when others do whatever they can get away with.